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Thread: Penguin and panda algorithm differences?

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    Registered RH-Calvin's Avatar
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    Google Panda is a change to Google's search results ranking algorithm that was first released in February 2011. The change aimed to lower the rank of "low-quality sites" or "thin sites", in particular "content farms", and return higher-quality sites near the top of the search results.

    Google launched the Penguin Update in April 2012 to better catch sites deemed to be spamming its search results, in particular those doing so by buying links or obtaining them through link networks designed primarily to boost Google rankings.
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    Registered sulbha's Avatar
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    Panda- is the algorithm that measures the quality of “content” on a site. Content that has been used from other sites, & lower quality sites such as “content farms” are ranked lower than higher quality sites. Panda also measures how “optimized” your site is. Over use of keywords on a page will get you lower rankings.

    Penguin - is the algorithm that measures “ Backlink Quality”. If your links are spammy or coming from poor domains, your site can be penalized and/or put in the sandbox.

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    Google Panda:
    - Penalize websites of low quality and those with low quality content.
    - Also Known as Farmer Update Over Optimization Penalty

    Google Penguin:
    - Bring down websites that violate Google’s Webmaster Guidelines and use black-hat SEO techniques
    - Also Known as Over Optimization Penalty

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    Penguin updates involve your backlink profile, while Panda entails website content. Backlinks—any site that points to your site—are an important part of SEO. When it comes to backlinks, it’s easy to adopt a “The more the merrier!” philosophy. In reality, Google is more concerned with the quality of your backlinks, not the sheer quantity.

    Panda, on the other hand, deals with on-site content. Things like keyword stuffing, copied content, and fluffy content are all factors that could trigger a Panda penalty. Clean, succinct, and appropriately-optimized content is the key to avoiding a Panda-related, algorithmic penalty.
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    Penguin updates involve your backlink profile, while Panda entails website content. Backlinks—any site that points to your site—are an important part of SEO. When it comes to backlinks, it’s easy to adopt a “The more the merrier!” philosophy. In reality, Google is more concerned with the quality of your backlinks, not the sheer quantity.

    Panda, on the other hand, deals with on-site content. Things like keyword stuffing, copied content, and fluffy content are all factors that could trigger a Panda penalty. Clean, succinct, and appropriately-optimized content is the key to avoiding a Panda-related, algorithmic penalty.
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    Google Panda: Google panda is focus on website content quality. low quality content harm for website ranking
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