what is Quality Score?

**ajaykumar01** · 08-30-2017, 10:40 PM

**neelseowork** · 08-30-2017, 10:46 PM

Originally Posted by ajaykumar01

what is Quality Score?

A Google Quality Score is a score assigned to your Google AdWords ad groups, based on a calculation of a keyword's relevance to its associated ad text, landing page and the user's search terms. A higher Google Quality Score leads to better ad placement (or ad ranking) at lower costs.

**jackar56** · 08-31-2017, 06:49 AM

Quality Score is a variable used by Google, Yahoo! (called Quality Index), and Bing that can influence both the rank and cost per click (CPC) of ads. To determine the order in which ads are listed, each ad has the following formula run against it: bid * Quality Score.

**NP02** · 09-01-2017, 01:25 AM

Quality Score is a variable used by Google, Yahoo! (called Quality Index), and Bing that can influence both the rank and cost per click (CPC) of ads.

**sulbha** · 09-01-2017, 11:53 PM

Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process.

**RH-Calvin** · 09-04-2017, 01:12 AM

Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process.

**mammaaskitchen** · 09-04-2017, 02:43 AM

Quality Score is an aggregated estimate of your overall performance in ad auctions, and is not used at auction time to determine Ad Rank.

**simon56** · 10-24-2017, 02:11 AM

CTR acts as a ‘quality score,’ or in our case an ‘interest score’ to put the most interesting pieces of content in front of readers. The CTR is the number of times a click is made on a link divided by the total impressions.

**damponting44** · 10-31-2017, 01:07 AM

Quality Score is Google's evaluating of the quality and pertinence of both your watchwords and PPC advertisements. It is utilized to decide your cost per click (CPC) and duplicated by your most extreme offer to decide your promotion rank in the advertisement sell off process. ... The importance of every watchword to its promotion gathering. Presentation page quality and importance.