What is Facebook referral traffic?

[ruhikhan]

Hello friends,

What is Facebook referral traffic?

[naksh]

By default, Google Analytics sees people coming to your website from Facebook as a referral, which is an inbound link from another website. This is the case for people finding your content on the Facebook app and the Facebook website.

[John-Smith]

When someone clicks a link on a website or social network and is then taken to another site, Google Analytics counts that visitor as referral traffic.

[sulbha]

Social traffic refers to traffic coming to your website, mobile site or mobile app from social networks and social media platforms. For example, a person who clicks on a tweet or a Facebook post and then arrives on your brand's website will be counted in your digital analytics reports as social traffic