Why do long-tail keywords seem to be easier to SEO?

[ifbservicecenter]

Hi..........Why do long-tail keywords seem to be easier to SEO?

[neelseowork]

Because the long-tail keywords don't have that much competition! so it's easy to rank a long tail keyword.

[sophiawils59]

I agree with user neelseowork!!

[John-Smith]

Also, Long tail keywords have a better conversion rate because users are searching for a specific things.

[brisbanecashcar]

Long-tail keywords are terms with low search volumes. Long-tail keywords are more specific and less common than other keywords. They focus more on a niche.