What technical aspects of the website will you be auditing and fixing first?

[ferriesthai]

What technical aspects of the website will you be auditing and fixing first?

[WoodsPainting]

Identify crawl errors with a crawl report. One of the first things to do is run a crawl report for your site. ...
Check HTTPS status codes. ...
Check site load time. ...
Ensure your site is mobile-friendly. ...
Audit for keyword cannibalization. ...
Perform a Google site search. ...
Meta description length. ...
Check for site-wide duplicate content.

[ImpalaWardrobes]

Check all key on-page SEO parameters of crawled URLs;
Spot more than 60 issues of your website optimization;
Analyze website incoming and outgoing links;
Find broken links and redirects;
Avoid duplicate content: Pages, Titles, Meta Descriptions, H1 Headers, etc.;
Consider indexation instructions (Robots.txt, Meta Robots, X-Robots-Tag, Canonical);
Calculate internal PageRank to improve website linking structure;
Set custom rules to crawl either the entire website or its certain part;
Save or export data to work with it whenever you want.