How to link-up authority & originality of SEO friendly content?

[imriakapoor]

Linking with high authority websites within the compelling storyline of your content will not hurt its originality but will put a thought in users mind that you are actually purposing your content for something.

[John-Smith]

Agree with you imriakapoor!

[MVMinfotech18]

If you’ve been dishing out SEO-friendly content for a while, you may have noticed a fundamental paradox in both the advice you’ve been given about SEO and the way that Google wants to rank pages.

On the one hand, you’ve been told to value citing sources, authoritative links, expert advice, and claims that are backed up.

On the other hand, you’ve also been told to value original research and content that adds value through new claims. Basically, you need to avoid scraping content and avoid unverified claims.

Go ahead and lean on the experts, but exceed them. Never overwrite your links and research, but add something new and original, something your specific audience would want.

You need the sources to back up your content, but you need to go beyond the sources to tell a new and compelling story and not just another “How to do X Using Y and Z”.

A few creative links and a compelling story will help your content walk the line between authority and originality.