What is SEO and introduce its types?

[MVMinfotech18]

What is SEO and introduce its types?

[thaichacha]

Search Engine Optimization – SEO is the art and science of optimizing your web pages to be found by the search engines like Google, Yahoo, and Bing etc. But why part art, part science? The science part of Search Engine Optimization (SEO) deals with technology and all the engineering & technicalities of a website such as code, information architecture & user experience etc.
There are two ways of optimization:
On-page
Off-page

[thaichacha]

Search Engine Optimization � SEO is the art and science of optimizing your web pages to be found by the search engines like Google, Yahoo, and Bing etc. But why part art, part science? The science part of Search Engine Optimization (SEO) deals with technology and all the engineering & technicalities of a website such as code, information architecture & user experience etc.
There are two ways of optimization:
On-page
Off-page

[RH-Calvin]

There are basically two types of SEO techniques - on page and off page.

On page seo refers to the process that is followed on the website itself. Some of the tasks involved are:

Keyword research
Meta tags and title
Meta description
Robots.txt file
Sitemap generation
Content development
Image optimization

Off page refers to the link building and promotion of your website in search engines. Some of the most effective off page activities are:

Guest posting
Article submission
Press release submission
Social bookmarks
Classified ads
Infographics submission
Social media optimization

[searchenginewings]

SEO:- SEO or Search Engine Optimization denotes to any activity performed for the improvement of Search Engine rankings of websites, products, services or other content. It shows unpaid results which are also referred to as “free”, “organic”, “natural” or “earned” results.

There are four types of SEO
1) Black Hat SEO:- It is the use of aggressive SEO strategies, techniques, and tactics that focus only on the search engines and usually do not obey search engines guidelines.
A few black hat SEO techniques are:-
a) Link Farming
b) Hidden Test
c) Gateway or Doorway Pages
d) Cloaking
e) Keyword Stuffing
2) White Hat SEO:- White hat SEO refers to the use of techniques and strategies that target a human audience as opposed to a search engine friendly.
A few white hat SEO techniques are:-
a) High-Quality Content Development
b) Website HTML Optimization and Restructuring
3) Grey Hat SEO:- Grey hat SEO falls somewhere in the middle. These practices are not specifically called out in the guidelines but should still be considered risky.
4) Negative SEO:- Negative SEO is the practice of implementing black or grey hat SEO techniques on someone else’s website with the intent of causing harm. Harming your competitors makes room for you to move up in search results.

[searchenginewings]

SEO:- SEO or Search Engine Optimization denotes to any activity performed for the improvement of Search Engine rankings of websites, products, services or other content. It shows unpaid results which are also referred to as �free�, �organic�, �natural� or �earned� results.

There are four types of SEO
1) Black Hat SEO:- It is the use of aggressive SEO strategies, techniques, and tactics that focus only on the search engines and usually do not obey search engines guidelines.
A few black hat SEO techniques are:-
a) Link Farming
b) Hidden Test
c) Gateway or Doorway Pages
d) Cloaking
e) Keyword Stuffing
2) White Hat SEO:- White hat SEO refers to the use of techniques and strategies that target a human audience as opposed to a search engine friendly.
A few white hat SEO techniques are:-
a) High-Quality Content Development
b) Website HTML Optimization and Restructuring
3) Grey Hat SEO:- Grey hat SEO falls somewhere in the middle. These practices are not specifically called out in the guidelines but should still be considered risky.
4) Negative SEO:- Negative SEO is the practice of implementing black or grey hat SEO techniques on someone else�s website with the intent of causing harm. Harming your competitors makes room for you to move up in search results.

[murugaaprml]

The full form of SEO is Search engine optimization. SEO is the technique which comes under digital marketing. It helps to increase your website traffic and ranking of your website on google.
SEO is of 2 types. They are
1. On page SEO
2. Off page SEO