What is Google Tag Manager..?

[jsharma]

Hello friends,


What is Google Tag Manager..?

[John-Smith]

Google Tag Manager is a tag management system created by Google to manage JavaScript and HTML tags used for tracking and analytics on websites.

[efusionworld]

Google Tag Manager is a free tool that allows you to manage & deploy marketing tags on your website without having to modify the code.

[vinukum]

Google Tag Manager is a free tag management system provided by Google, through this tool you can deploy and manage various analytic and marketing tags on a mobile app or website.

[RH-Calvin]

Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags -- including conversion tracking, site analytics, remarketing, and more—with just a few clicks, and without needing to edit your website code.

[sulbha]

Google Tag Manager to manage analytics and advertising tools in your apps without having to rebuild and resubmit the applications' binaries to the app marketplaces.

[damponting44]

When it comes to Digital Marketing either Adwords or Facebook you need to paste some javascript codes from Google Adwords or Facebook (Pexels) codes in your website.

If you integrate these codes directly in your website, you may need a person who has some knowledge in Web designing and coding. But if you integrated Google Tag Manager(GTM) once in your website, you can add as many as codes which you want to integrate by yourself as it is GTM has made the task so easy.

If you need to change some tracking or other third party codes, you can directly do it directly in Google Tag Manager rather than editing in a separate file for each code. In GTM interface where you can edit all the code, all tracking and scripts under one GTM roof.