HTMLBasicTutor
03-10-2012, 08:42 PM
Thinking of producing an ebook for your website or blog? One of the biggest hurtles to work out is what price to sell it at.
...If it’s less that $9.99, it’s seen as low-value and not worth the effort. The subtext in the customer’s mind is that if I do a Google Search, I’ll find a similar product for free.
If it’s less $19.99, customers think about buying the product. It has to be something of high value that solves an immediate problem.
If it’s around $33.99, then it has to be more valuable that the hardback (if it’s an ebook) and something they can justify to their boss, for example, when they claim it as an expense....
3 Mistakes To Avoid When Pricing Ebooks (http://www.ivanwalsh.com/make-money-ebooks/mistakes-to-avoid-when-pricing-ebooks/)
What do you think of the author's method of determining what price to sell your ebook at?
...If it’s less that $9.99, it’s seen as low-value and not worth the effort. The subtext in the customer’s mind is that if I do a Google Search, I’ll find a similar product for free.
If it’s less $19.99, customers think about buying the product. It has to be something of high value that solves an immediate problem.
If it’s around $33.99, then it has to be more valuable that the hardback (if it’s an ebook) and something they can justify to their boss, for example, when they claim it as an expense....
3 Mistakes To Avoid When Pricing Ebooks (http://www.ivanwalsh.com/make-money-ebooks/mistakes-to-avoid-when-pricing-ebooks/)
What do you think of the author's method of determining what price to sell your ebook at?